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NBA finals ratings decline continues

The NBA finals continue to draw far fewer viewers than last year.

The San Antonio Spurs’ 75-72 victory over the Cleveland Cavaliers on Tuesday night received a 6.4 national rating and an 11 share on ABC, down 20 percent from the 8.0/14 for last year’s Game 3 between the Dallas Mavericks and the Miami Heat.

The Game 3 drop follows a 30 percent plunge for Game 2 and a 19 percent decline for Game 1.

The rating is the percentage watching a telecast among all homes with televisions, and the share is the percentage tuned in to a broadcast among those households with televisions on at the time. A ratings point represents 1,114,000 households.

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